Monday, September 22, 2014

Dave : Have a well defined strategy before launching the sites. Know how you are going to interact w

Why and How Family-Run Business Gordon Food Service Got Social With Their Recruiting - Post Jobs on Facebook – Social Recruiting
The past few weeks we’ve been focusing a lot on taking the plunge umt consulting group into social recruiting. We’ve shared tips on how to get started, done a link love devoted to the subject, and now we’re bringing you an interview with a client of ours who has done an amazing job of using social recruiting: Gordon umt consulting group Food Service .
Dave : When we discuss social recruiting, we are talking about using social tools that will help with us in attracting and sourcing passive candidates. We also view social recruiting as a way to stay current with the various generations umt consulting group we are hiring from in today s job market.
Dave : We decided to utilize social media for various reasons: To reach a demographic that relies on and uses social media in everyday activities. To reach a broader segment of the population, meaning those elusive passive candidates. To extend our employment branding efforts and have a medium for connecting with potential candidates more quickly and directly.
Dave : Our strategy for social media recruiting was very defined before we launched the sites. We created the Facebook GFS Careers Site as a means for people to see what our culture and our people are like. We update the site with posts about events that take place in various locations, community service projects, and other fun activities that the company has sponsored throughout the year. Our goal is to give potential candidates an idea of what it s like to work at Gordon Food Service.
Dave : The use of social media to support our branding efforts at Gordon Food Service is very important to us. Social umt consulting group media is a growing marketing channel umt consulting group and we want to make sure we are communicating our messages where our customers, potential customers, employees, and potential employees are. We are continuously learning about what works and what doesn t work and refining umt consulting group as we go.
Dave : Have a well defined strategy before launching the sites. Know how you are going to interact with people on the sites, how you are going to respond to inquiries, negative and positive. Be as transparent as possible. People want to see what it s really like at your company. Try to respond as people, not as a corporate entity. Candidates want to interact with someone not something. umt consulting group
Dave : I am a huge LinkedIn user, however, being that it is only for professionals, I would like to see some other sites that are geared more towards entry level operations positions. We hire a lot of warehouse and transportation individuals and it would be nice to have a site that captures their information and gives us recruiters a way to connect with them about opportunities.
Dave : Gordon Food Service has a family culture as we are a family-owned company. We have been around for over 115 years and have grown by being the best in our industry. Gordon Food Service treats their employees like family, by providing exceptional benefits, facilities and work / life balance.
Dave : When deciding on various options for integrating our jobs on Facebook, umt consulting group we ultimately decided to go with Jobcast. umt consulting group Some of the keys factors in making the decision were, price, size and location of Jobcast. umt consulting group Since we are a North American company, having umt consulting group the option to partner with a Canadian based company was a key component.
Also, the size of Jobcast was appealing, umt consulting group since they are not the biggest out there, I figured they might be more willing to work with us if any changes needed to be made, which I can tell you, they have and it s been great. Every time I needed an update umt consulting group or something changed, umt consulting group they responded right away and have come up with solutions for us.
The last key component was price, as we are always looking at our bottom line, the price point from Jobcast coupled with the service they provide made it an easy decision when it came to signing umt consulting group the contract.
We’d like to give a big thanks to Dave and Gordon Food Service for taking the time to answer these questions and being such a great example of effective social recruiting! For more inspiration you can find Dave on Twitter and GFS on Facebook , Twitter , Youtube , and LinkedIn .
Hi, my name is Samara. I am Jobcast s resident blogger, community manager, and strong woman. My goal is to make social recruiting more accessible for you, by providing quality information, that is easy understand and apply in real life!
Archives September 2014 August 2014 July 2014 June 2014 May 2014 April 2014 March 2014 February 2014 January 2014 December 2013 November 2013 October 2013 September 2013 August 2013 July 2013 June 2013 May 2013 April 2013 March 2013 February 2013 January 2013 December 2012 November 2012 October 2012 September 2012 August 2012 July 2012 June 2012 May 2012 April 2012 March 2012 February 2012 January 2012 November 2011 August 2011 July 2011 June 2011 May 2011 March 2011

No comments:

Post a Comment